Speaking on Digital Packaging at the SGIA conference Nov 4, 2015

I’ll be speaking at Atlanta’s Georgia World Congress Center, venue for this year’s SGIA (Specialty Graphics Imaging Association) show. My topic is “Digital Packaging: The Next New Thing or an Insurmountable Opportunity”.  The blurb:

Package printing is about 8 times the size of the display graphics market. It includes printing on labels, folding cartons, corrugated, films, and containers of all types. Today, only a small fraction of this print is digital. This session will examine whether this represents an opportunity for equipment vendors and for print service providers who already understand how to make profits with digital printing.  What are the technological, commercial, and other hurdles that need to be overcome to make digital printing mainstream in the world of packaging? What will it take to win? Join industry veteran Chris Lynn, co-author of ‘Industrial Inkjet for Dummies’ to find out.

Come along on Nov 4th at 9.00am to Room B217.